Why can’t I rock my baby from the comfort of my own bed? At the dinner table? At the park?
Our founder, Milena, asked herself these questions and with no obvious answer – the mission to create a solution was set in motion.
A message from Milena
Across all countries, cultures, and communities - the entire world rocks. Beginning with our earliest ancestors, parents depended on this miracle motion’s unrivaled ability to calm babies. Modern medicine has discovered that its adaptive and sensory benefits are significant and found remarkable new reasons to rock – proving that it’s helpful for those with special/sensory needs such as autism, ADHD, and Down syndrome. Rocking has shown to be beneficial for individuals with cerebral palsy and multiple sclerosis – helping to reduce tremors and relax muscles. Additional research has shown that rocking positively affects how people register, modulate, and distinguish sensations. As nature’s universal calming input, it causes the body to release endorphins and can be a beneficial method of relieving stress. The motion of rocking can soothe the brain and facilitate concentration, leading to increases in overall cognitive performance. It can be a useful activity for seniors, stress relief, and even for those battling substance abuse – it’s truly a miracle in motion.
Rocking = amazing benefits? Perfect, right? Not so fast. As amazing as Mother Nature is, and with all the gifts she has given us, a body that can rock hours on end with ease is simply not one of them. Let’s face it, it’s hard work! Chairs are big and heavy, bouncers are smaller and portable but require the parent and baby to separate. For older kids and adults with various reasons to rock, it’s even more challenging for traditional rockers to get the job done. That’s when we realized it was truly time to evolve past this “rocker in a room” thing. Our goal was to create a portable, personal rocker to turn virtually any seating scenario into a rocker – wherever and whenever it’s needed most.
It became our passion to solve for this – to rock without limits. My husband and I dove into the invention and engineering phase – with our son as the prototype tester. Some joked that we had our daughter two years later just to grow our in-house focus group. Of course, the timing was just a coincidence! After years of research, prototyping, and patent applications, the Ready Rocker was born – our third “baby” – but one that we could share with the world. As important as innovative products are to our mission, it’s equally as important to connect with people everywhere – to learn their stories, to encourage them and support them. As many differences as there are from country to country, culture to culture – there are many “human moments” that are universal – and rocking is one of them. As part of our corporate responsibility efforts and to teach our two children the importance of community, we launched pledging a portion of our profits to do good. We are now partnering with some of the most remarkable organizations to help people here in the US and abroad and are looking to do much more in the future.
A personal, parental pain-point became our passion which became our product – the Ready Rocker. Now that the journey has officially started, we need and want your help with the rest – so please connect, call, email, post, and share why you rock, what you love about the Ready Rocker, and also what you want to see improved. Your feedback is our motivation. Let’s learn together and help change the way the world rocks to improve as many lives as possible.
Co-Founder + Mom